George Land is an author, speaker, consultant, and general systems scientist. In 1965 he founded a research and consulting institute to study the enhancement of creative performance. This research ultimately led to the formulation of Transformation Theory-a theory of natural processes that integrates principles of creativity, growth, and change. From these principles Dr. Land developed unique strategic thinking and innovation processes for organizations. He invented the first computer-interactive approaches to group innovation, decision-making and strategic thinking. His exceptional processes are now licensed by over 400 major corporations worldwide. Dr. Land has also taught interdisciplinary science and creative/innovative process to the faculties of some three dozen universities. Among his articles and books is his seminal work Grow or Die: the Unifying Principle of Transformation. Originally published in 1973 by Random House, it was a main selection of the Saturday Review Book Club and was submitted Random House as its nominee in the science category for the Pulitzer Prize and National Book Award. With Dr. Beth Jarman he co-authored Breakpoint Beyond: Mastering the Future – Today, published by HarperCollins in 1993 now also available in Spanish, Portuguese, Swedish and Korean. Dr. Land has been elected a senior fellow of the University of Minnesota, a fellow of the New York Academy of Sciences for his outstanding contributions to science, and a colleague and fellow of the Creative Education Foundation. In 1989, Dr. Land received the Outstanding Creative Achievement Award from the Creative Education Foundation for his lifetime achievements in creativity. In 1995, the Innovative Thinking Network created the George Land World Class Innovator Award in honor of Dr. Land. His listings include Who’s Who in America and Who’s Who in the World. He continues to write, give speeches, conduct research, and serve as a policy, planning and innovation consultant in industry, education, and government. To read more about Dr. Land, visit his personal site.
Academy Articles by George Land
- Breakpoint and Beyond: Mastering the Future – Today